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Built by practitioners, not theorists.
Syngularity was founded by leaders who have worked across commercialization — inside agencies, consultancies, and operating teams — and have seen where launches break as organizations scale.
Launch teams don’t fail from lack of talent. They falter when key decisions don’t hold at scale.
Our role
We help teams make decisions that are optimized for growth
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How we work
We work alongside leadership teams to guide decisions, surface tradeoffs, and help teams move forward with confidence that what they build will still work later.
Our Leadership Team
Co-Founder & Managing Partner
Commercial Strategy, Organizational Design, And Client Leadership
Art is a builder of trust, teams, and momentum. For more than two decades, he has helped healthcare and life sciences organizations grow, evolve, and navigate moments of inflection — from early commercialization through scale.
Art has led strategy, operations, and client partnerships across agency, consulting, and advisory roles, with a consistent focus on clarity in complex environments. He is known for bringing structure to ambiguity, aligning stakeholders around shared decisions, and helping leadership teams move forward with confidence.
At Syngularity, Art shapes the firm’s strategic direction and operating philosophy, ensuring that evidence, value, and activation decisions remain aligned as organizations grow.
Co-Founder & Chief Product Officer
Customer Experience, Omnichannel & Platform Strategy
Dave is a entrepreneur, creative strategist and innovator with more than 25 years of experience leading omnichannel programs across healthcare, technology, and retail startups and consultancies. His work sits at the intersection of strategy, execution, and systems — where ideas either scale or break.
Dave has led complex activation initiatives spanning content, channels, and platforms, with a deep understanding of how misalignment introduces downstream risk. He is recognized for translating strategic intent into execution frameworks that maintain consistency as scale and speed increase.
At Syngularity, Dave leads platform, data and activation strategy, ensuring that commercialization decisions can be operationalized and remain intact as they move from planning into execution.
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Co-Founder
Access Strategy, And Payer-Informed Value Frameworks.
Lisa B. Bair is a healthcare entrepreneur and commercialization leader with deep expertise in market access strategy, and payer engagement. She founded and led The Hobart Group, which helped establish market access as a core launch discipline and was later acquired by Precision for Value.
Lisa went on to found Quantuvis, the first digital rebate negotiation platform. Throughout her career, she has worked at the intersection of evidence, value, and payer dynamics — helping organizations navigate complex access environments with clarity and credibility.
At Syngularity, Lisa leads market access and value strategy, ensuring that evidence is translated into payer-relevant value that supports sustainable access and adoption.
